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With over 2 billion monthly users and 65 billion daily messages, WhatsApp is the world’s most popular messaging app, and it’s integrable with your CRM!

A Next-Level Digital Engagement Channel

When you use a WhatsApp channel for messaging, you get the best of both worlds.

Your customers can chat with your business using an app they already know and love, and your support agents can reply from the service console.

With WhatsApp there are two types of messages:
– Customer-initiated conversations.
– Company initiated outbound notifications.

When a customer responds to an outbound notification, they can chat with an agent in the same WhatsApp thread.

A Word Class Customer Service Experience

Salesforce and WhatsApp Integration

Customer-initiated conversations start when a customer messages your business. They are greeted by an Einstein bot or routed to an agent via omni-channel. Agents respond within 24 hours.

Company initiated outbound notifications are templated messages that can be sent at any time.

Integration Touchpoints

The integration syncs the following objects in real-time:

  • Accounts
  • Contacts
  • Opportunities
  • Orders
  • Products
  • Collections